Free tool · Planning
Creator Rate Estimator
Benchmark fair pay by platform, followers, and usage.
Organic content fee
$150
Usage rights add-on
$90
Exclusivity add-on
$0
Estimated total rate
$240
Estimate a defensible creator rate using audience size, platform, content type, exclusivity, and paid usage rights.
Want us to run the numbers with you?
Calculators are a starting point. We pressure-test the assumptions, then build the program — creators, paid, measurement, the lot.